b-capital was founded in 1999 as a consulting company with domicile in Meggen, Lucerne.

The client roster of our business includes leading companies in technology,  information technology, telecommunication, secure communication technology, commodities, energy, industrial production, soccer sports.

We support you with the definition of the corporate strategy, conceive with you new corporate structures, solve organization questions, help with the restructuring, business succession, sale of company, reorientation and market tendency and we commit ourselves for the successful implementation.


We are providing you with advice in a vast lineup of services with the following emphasis.

  • Company strategy
  • Orgnisation develpment
  • Finance and Controlling
  • Search for international partners
  • Market development
  • Reorganisation
  • Outsourcing
  • Change Management
  • Succession plan

We have many years of experience and a high level of expertise in the field of Corporate Finance. b-capital will assist you if required in the financial management of your company. We are offering consulting services in the field of finance and controlling.

The personal engagement, persistence, and extensive experience of Hans-Joerg Baertschi generate a solid foundation for sustainable development. b-capital actively leads project management with clear strategies.


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Hans-Joerg Baertschi has both an economic education (BA of Economics and Business Administration from the Swiss Institute of Economics and Business Administration, S.I.B., Zurich) and an extensive economic background in international companies.

Hans-Jörg Bärtschi speaks German, English, French and Italian


He has financially managed companies from small to big. Amongst which are some well-known international companies. 

As a board member and consultant, he takes an active and persistent role as a motivator, implementer, coach, and sparring partner. In difficult situations, he acts as the mediator and takes responsibility.

Contact us for more information